2025 line-up

CJ Awode
Head of Social at Frasers Group (GAME, Sports Direct, FLANNELS, Et al.)

Daniel Domingues
Head of Strategy and Execution (LightSpray) at On

Eneni Bambara-Abban
Robotics Engineer, Creative Technologist and Entertainment Consultant & Gaming Lead at British Council

Janine Allen
Battersea Store Leader at On

Javan Odegah
Programming & Impact Strategy Manager at Leaders In Sport & EDI Advisory Board at Brentford Football Club

John Williams
Senior Director - Sales EMEA at On

Jordan Prince
Counsel - Business and Legal Affairs (Sports) at Netflix

Kingsley Boateng
Associate at Northridge Law LLP

Lenz Balan
President - London Lions Basketball Club

Mahala Francis-Sladden
Global Marketing Manager - Sports Partnerships at Chivas Regal

Mayowa Quadri
Conversationalist / Head of Brand at VERSUS

Paul Musa
Legal Counsel at Baller League & Creator of Athlete Investor Summit

Priscilla Anyabu
Presenter & Founder of Girlz Are Playaz Too

Rhianne Murray
Legal Counsel at Chelsea Football Club

Rosemary Buahin
Northern Europe Marketing Lead at Xbox

Ryan Pessoa
EA Sports FC Analyst/Commentator & Twitch Partner

Shizelle Mguni
Gaming x Sports Presenter & Content Creator at NNESAGA

Simone Gondwe
Vice President - Commercial UK & EMEA at Fanatics

Yafeu Downes
Global Sports & Culture Partnerships at Meta
2025 Partners






